New Ethereum treasury firm ETHZilla hopes to boost its share price with a major stock buyback.
More firms are publicly embracing the crypto treasury strategy. On Monday, August 25, the recently rebranded ETHZilla approved a $250 million stock buyback in an effort to strengthen its share price. In addition, the firm revealed it has total holdings of 102,237 ETH, valued at about $489 million.
ETHZilla will repurchase stock until buying up to a maximum of $250 million, scheduled to be completed by June 30, 2026. The company will acquire shares either on the open market or through deals with institutional investors at market rates.
The company should not face issues funding these repurchases. In the same press release, ETHZilla disclosed it currently holds approximately $215 million in cash equivalents.
The move to repurchase the company’s stock does two things. It puts pressure on its stock price, as well as increasing the ETH per share metric for the firm. Both of these will likely help boost the company’s share price.
Formerly 180 Life Sciences, the company completed a rebrand to ETHZilla on August 18 to pursue an Ethereum treasury strategy and an acquisition of $419 million in ETH. Almost immediately, the shift paid off, with its stock advancing as much as 70% following the announcement.

