ASST Stock Price Jumps 12% as Vivek Ramaswamy-Backed Strive Announces 32 Bitcoin Buy

TLDR

• ASST stock rose 12.36% to $15.64 during Monday trading.
• Strive purchased 32 BTC for about $2.1 million at $63,911 per Bitcoin.
• Total Bitcoin holdings increased to 19,032 BTC after the latest buy.
• Strive reported cash reserves of $139.2 million alongside its BTC strategy.
• CEO Matthew Cole supports efforts to remove Bitcoin capital gains taxes.

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Strive, Inc. (NASDAQ: ASST) shares rose sharply during Monday’s trading session after the company disclosed another Bitcoin purchase as part of its ongoing treasury strategy. As of 11:53 a.m. EDT on June 8, 2026, ASST stock traded at $15.64, up $1.72 or 12.36% from its previous closing price of $13.92.

The move came after Strive announced that it acquired an additional 32 Bitcoin between June 2 and June 7. The company said the purchase was completed at an average price of approximately $63,911 per Bitcoin, representing an investment of about $2.1 million.

Following the latest acquisition, Strive’s total Bitcoin treasury increased to 19,032 BTC. The company has continued to expand its digital asset holdings while maintaining a capital-raising structure designed to support additional purchases over time.

Strive Expands Bitcoin Treasury Holdings

The newly announced purchase follows a much larger Bitcoin acquisition completed on June 1. At that time, Strive purchased 2,500 BTC for approximately $185.2 million at an average price of $74,092 per Bitcoin.

The latest transaction was considerably smaller in size but continued the company’s strategy of adding Bitcoin to its balance sheet. Based on the disclosed figures, Strive’s Bitcoin holdings now stand at 19,032 BTC, making it one of the publicly traded companies with a substantial corporate Bitcoin treasury.

Alongside its Bitcoin accumulation efforts, Strive reported that its cash reserves increased to $139.2 million. The company also disclosed holdings in Strategy Inc. stock valued at approximately $47.2 million.

Strive has positioned itself as a Bitcoin treasury and asset management company. Management has previously stated that Bitcoin serves as the firm’s corporate hurdle rate and a tool intended to preserve long-term purchasing power. To support acquisitions, the company has relied on its Digital Credit platform, including its SATA perpetual preferred stock structure, to access capital markets and fund treasury growth.

Bitcoin traded near the $63,500 to $64,000 range during the period surrounding the latest purchase. The acquisition price of $63,911 per Bitcoin closely reflected prevailing market levels at the time of the transaction.

CEO Supports Bitcoin Tax Reform Efforts

At the same time, Strive Chief Executive Officer Matthew Cole commented on ongoing discussions surrounding Bitcoin taxation in the United States. His remarks came during an online conversation regarding the possibility of eliminating capital gains taxes on Bitcoin transactions.

Cole expressed support for the proposal, stating that removing capital gains taxes could encourage broader use of Bitcoin as a medium of exchange rather than solely as an investment asset. He also noted that Strive has been engaging with policymakers in Washington, D.C., on the topic.

According to Cole, the company has directed resources toward policy efforts through its involvement with the Bitcoin Policy Institute. While supporting the initiative, he acknowledged that any legislative changes could require an extended period before becoming law.

The discussion emerged as lawmakers continue evaluating digital asset tax frameworks. Industry participants have frequently raised concerns about tax reporting requirements associated with cryptocurrency transactions, particularly when routine purchases can trigger taxable events.

Digital Asset Tax Debate Gains Attention

The policy conversation is occurring alongside broader legislative activity in Washington related to cryptocurrency taxation. The House Ways and Means Committee is scheduled to examine several proposals concerning digital assets, including rules affecting stablecoins, staking rewards, mining income, and transaction reporting obligations.

Among the topics under consideration are measures that could simplify compliance requirements for cryptocurrency users. Lawmakers are also evaluating potential changes related to staking and mining tax treatment, as well as possible exemptions for smaller transactions.

The debate has attracted attention from both digital asset companies and investors as policymakers review existing tax frameworks. Market participants continue to monitor developments that could influence how cryptocurrencies are used and reported in the United States.

Strive’s latest Bitcoin purchase also comes amid continued accumulation activity by corporate holders of the cryptocurrency. Strategy recently disclosed the acquisition of 1,550 BTC for approximately $101.3 million at an average purchase price of $65,332 per Bitcoin. Following that transaction, Strategy’s total Bitcoin holdings exceeded 845,000 BTC.

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