SUI price rallies as former CFTC Commissioner joins SUI Group Holdings board

• Ex-CFTC Commissioner Brian Quintenz joined SUI Group Holdings’ board.
• SUI price has broken the $1.80 resistance with strong volume and on-chain growth.
• ETF-driven market rebound amplified SUI’s high-beta upside momentum.

The SUI price has staged a strong rally as the market reacts to a combination of regulatory credibility, technical momentum, and improving broader crypto sentiment.

SUI has gained 8.57% over the last 24 hours, extending its weekly advance to 29.15% and significantly outperforming the wider crypto market rebound.

This rally places SUI among the strongest large-cap altcoin performers during the current risk-on phase.

At the centre of this rally is a high-profile governance development involving SUI Group Holdings.

CFTC Commissioner Brian Quintenz joins SUI Group Holdings board

SUI Group Holdings announced the appointment of former CFTC Commissioner Brian Quintenz to its board of directors, effective January 6.

Quintenz joins the board as an independent director and will also serve on the audit committee.

He previously served as a commissioner at the Commodity Futures Trading Commission and later as Global Head of Policy at a16z crypto.

This appointment immediately strengthened perceptions of regulatory legitimacy surrounding SUI Group Holdings and its institutional strategy.

SUI Group Holdings is a Nasdaq-listed company that maintains a treasury of approximately 108 million SUI tokens.

The company has positioned itself as an institutional gateway to the Sui ecosystem through structured treasury management and infrastructure alignment.

Brian Quintenz publicly framed his appointment as a validation of SUI Group Holdings’ SUI treasury strategy.

That messaging resonated strongly with investors seeking regulatory clarity amid increased scrutiny of digital asset markets.

For many market participants, the presence of a former CFTC Commissioner reduces perceived governance and compliance risk.

This regulatory signalling has become a meaningful catalyst for the SUI price rally.

Technical breakout confirms growing demand

Beyond governance headlines, the SUI price has delivered a decisive technical breakout.

SUI moved above the key $1.80 resistance level and continued higher toward $1.98, marking a multi-month high.

The breakout was supported by a sharp expansion in trading activity.

The 24-hour trading volume surged to approximately $2.19 billion, representing a 132% year-over-year increase.

A high trading volume during a resistance break is often interpreted as confirmation of trader conviction.

On-chain data further supports the bullish narrative.

Transaction activity on the Sui network has increased by roughly 30% since late November.

This rise suggests growing organic usage across decentralised finance (DeFi), gaming, and application-layer deployments.

Importantly, the market also absorbed a $65 million SUI token unlock on January 1 without sustained downside pressure.

Token unlock absorption is frequently viewed as a stress test of underlying demand.

SUI’s ability to maintain upward momentum following the unlock reduced fears of supply-driven sell-offs.

Together, these factors reinforced confidence that the rally was not purely speculative.

SUI price forecast

The near-term SUI price forecast remains constructive but increasingly dependent on key technical levels.

The former resistance zone around $1.85 now acts as an important support area.

Holding above this level would signal continued structural strength.

Below that, the 50-day exponential moving average (EMA) near $1.66 represents a critical medium-term support.

SUI price analysis | Source: TradingView

On the upside, sustained momentum could allow SUI to challenge the 100-day EMA near $2.00.

A successful break above $2.10 would likely attract trend-following capital and further volume expansion.

However, failure to hold above $1.85 could trigger short-term consolidation after the sharp rally.

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