BlackRock Names Bitcoin ETF Top Investment Theme Despite Price Drop

TLDR

• BlackRock named its IBIT Bitcoin ETF one of three major investment themes for 2025, alongside Treasury bills and Magnificent 7 tech stocks
• IBIT attracted over $25 billion in net inflows during 2025, ranking sixth among all ETFs despite Bitcoin dropping 4% year-to-date
• The Bitcoin ETF has accumulated $62.5 billion in total inflows since its launch, more than five times its nearest competitor
• BlackRock’s Ethereum ETF (ETHA) brought in over $9.1 billion in 2025, with total inflows reaching $12.7 billion
• The asset manager filed for a staked Ethereum ETF in November and a Bitcoin Premium Income ETF in September

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BlackRock has placed its Bitcoin ETF among three major investment themes for 2025. The world’s largest asset manager featured the iShares Bitcoin Trust (IBIT) on its homepage. The fund sits alongside Treasury bills and tech stocks as key offerings.

The move comes as Bitcoin fell more than 4% year-to-date. This marks the first annual decline for the cryptocurrency in three years. IBIT has mirrored this performance with negative returns in 2025.

Despite the price drop, investor interest remained strong. IBIT pulled in over $25 billion in net inflows during 2025. The fund ranks sixth among all ETFs by inflows for the year.

BlackRock’s decision surprised some industry watchers. Asset managers typically promote their best-performing products. The firm has other ETFs like its gold-focused IAU that outperformed IBIT this year.

Nate Geraci, president of the ETF Store, said the choice shows BlackRock’s long-term commitment. He noted the firm has ETFs with higher fees that could generate more revenue. The move signals confidence that Bitcoin belongs in diversified portfolios.

Strong Inflows Continue Throughout Year

IBIT’s $25 billion in 2025 inflows added to its previous success. The fund brought in roughly $37 billion during 2024. Total inflows since launch reached $62.5 billion, according to Farside Investors data.

The Bitcoin ETF outpaced its competitors by a wide margin. IBIT’s flow tally exceeds five times that of the Fidelity Wise Origin Bitcoin Fund. The Fidelity product ranks as IBIT’s nearest competitor in the space.

Bloomberg ETF analyst Eric Balchunas commented on the performance. He said the $25 billion in a down year shows strong potential. Future years with positive Bitcoin performance could bring even larger inflows.

Expanding Crypto Product Line

BlackRock filed for a Bitcoin Premium Income ETF in September. The product will sell covered call options on Bitcoin futures. This strategy aims to collect premiums and generate yield for investors.

The firm’s Ethereum ETF also exceeded expectations. ETHA attracted over $9.1 billion in inflows during 2025. Total inflows for the Ethereum product reached nearly $12.7 billion.

BlackRock filed for an iShares Staked Ethereum ETF in November. The firm initially chose not to include staking in ETHA. A more crypto-friendly Securities and Exchange Commission loosened ETF standards this year.

The regulatory shift allowed asset managers to explore new product ideas. Other firms launched ETFs tied to Litecoin, Solana, and XRP in recent months. BlackRock has not participated in these altcoin launches so far.

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