Solana tops crypto mindshare for 2025 as social activity surges

Solana emerged as the chain with the most significant mindshare for 2025. The network based its leading position on real economic activity, as well as a large social media community. 

Solana led all other L1 and L2 chains with the biggest mindshare on social media. The network remained a leader for most types of activity, as it carried some of the most widely used apps for 2025. 

Based on Coingecko analysis, Solana retained a mindshare of 26.79%, followed by Base with 13.94% and Ethereum with 13.43%. The Ethereum mindshare grew from 10.76% in 2024. SUI and BNB Chain had the strongest percentage gains. SUI added 6.9 percentage points to 11.77%, while BNB Chain added 4 percentage points to 9.05% mindshare for the past year. 

The mindshare reflected current social media activity, as the Solana ecosystem was also connected to the biggest number of key opinion leaders (KOLs). 

Some trending chains replaced last year’s leaders. Hyperliquid appeared with a 1.57% mindshare. Arbitrum sank from over 3% to 0.60% mindshare. ZKSync, Polkadot, Metis, Fantom, Injective, PulseChain and Aptos were replaced by other trending networks.

Solana mindshare reflects a shift to whole ecosystems

Solana and other leading chains gained their sizeable mindshare by offering whole ecosystems. The availability of apps and use cases, as well as liquidity hubs, translated into higher mindshare. In the case of XRP, the presence of a highly active community achieved a mindshare of only 4.68%, due to the lack of a real on-chain economy.

In comparison, BTC had a mindshare of just 1.08%, as the leading coin is not actively marketing itself on social media. Solana, on the other hand, has been building a culture in addition to offering Web3 technology. Solana is actively promoting itself, including through its Breakpoint conference. 

Base aims for a similar social media presence, though it achieved only 50% of Solana’s mindshare. As Cryptopolitan reported, mindshare is seen as a key indicator for potential asset success, reflecting the community’s confidence. 

Solana is the leader for the second year in a row

Solana is the mindshare leader for the second year in a row, following the 2022-2023 bear market. In 2024, Solana commanded an even higher mindshare of 38.79%, while this year, other chains closed the gap. 

On the positive side, Solana added several new ETF in October and November. The SOL token was also bought by digital asset treasury (DAT) companies. 

Despite this, the outflow of meme traders significantly decreased the influence of Solana. The lack of a new all-time high for SOL also erased some of the mindshare. 

Over the past year, Solana increased the share of liquid staking and lending. On the other hand, trends like AI agent platforms also slowed down after an initial strong start. 

Solana remains a staple in crypto space, and is now seeking new narratives and apps to replace the weakening token trade. Solana has been chosen for tokeniation, and is one of the major networks for stablecoin transfers.

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