eToro Expands UAE Operations with Crypto Deposits and Stock Rewards

TLDR

• eToro has introduced crypto deposit functionality for users in the UAE, enabling transfers of nine major cryptocurrencies.
• The new feature allows UAE users to convert crypto into USD and trade across eToro’s multi-asset platform.
• eToro’s stock-cashback program is now available in the UAE, offering 1% cashback in local equities for crypto-to-USD conversions.
• The promotion, running until March 2026, rewards users with equities from the Abu Dhabi Securities Exchange and Dubai Financial Market.
• eToro’s expansion in the UAE highlights its commitment to regulated markets and strengthens its position as a multi-asset broker.

eToro has rolled out crypto deposit features for users in the United Arab Emirates, reinforcing its commitment to the region’s growing digital asset market. UAE clients can now transfer nine major cryptocurrencies into the platform, further solidifying eToro’s position in the Middle East. This move also brings eToro’s stock-cashback program to the region, offering users 1% back in domestic equities when converting crypto to USD.

Access to Major Cryptocurrencies

Users in the UAE can now deposit cryptocurrencies such as Bitcoin, Ethereum, XRP, and USDC directly into their eToro accounts. This includes popular decentralized finance (DeFi) assets. Once deposited, users can convert their holdings into USD and deploy them across eToro’s multi-asset platform.

This update allows eToro to capture crypto holdings from external wallets and exchanges. The move ensures that eToro captures liquidity from outside its platform, expanding its reach. Users can now trade across various asset classes, including equities, ETFs, and commodities.

Stock-Cashback Program in the UAE

As part of the new rollout, UAE users can access eToro’s stock-cashback program, which was previously available in the UK and Europe. The program offers users 1% cashback in domestic equities, allowing them to convert crypto into shares listed on UAE stock exchanges. The promotion runs until March 2026 and focuses on companies listed on the Abu Dhabi Securities Exchange and Dubai Financial Market.

This stock-back initiative is designed to encourage deeper engagement with the UAE market. By offering rewards in local equities, eToro aims to boost liquidity on local exchanges. This approach also aligns with eToro’s broader strategy to integrate crypto into traditional financial markets.

eToro’s Strategy and Regional Position

The UAE has emerged as a key hub for digital assets, offering a regulated environment for crypto companies. eToro’s expansion in the UAE highlights its strategic commitment to regulated markets. The company secured its regional permissions from the Financial Services Regulatory Authority of the Abu Dhabi Global Market.

These approvals enable eToro to operate as a broker for both securities and digital assets. The regulatory framework in the UAE is known for its clarity and comprehensive digital asset rules. This environment aligns with eToro’s multi-asset platform model, making the UAE a key market for its growth.

eToro’s launch in the UAE is a significant step in its broader strategy. The company aims to connect crypto with traditional finance and deepen its market presence in regulated jurisdictions. This expansion also enhances eToro’s reputation as a regulated, multi-asset broker in a competitive digital-asset market.

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