Netflix (NFLX) Stock: Streaming Giant Implements 10-for-1 Split as Revenue Growth Accelerates

TLDR

• Netflix executes 10-for-1 stock split on November 17, bringing share price down from $1,000+ levels
• Q3 2025 revenue jumped 17.2% as company accelerates growth through price increases and new members
• Advertising division set to more than double revenue in 2025 despite being less than three years old
• Operating margins improved from 16% in 2023 to 27% in 2024, targeting 29% for 2025
• Forward P/E ratio of 35 reflects expected earnings growth from expanding margins and ad revenue

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Netflix begins split-adjusted trading on November 17, 2025. The 10-for-1 split marks the company’s first since 2015.

Netflix, Inc., NFLX

Shares climbed well above $1,000 before the split. The adjustment makes the stock more accessible to retail investors and company employees.

The split doesn’t alter Netflix’s underlying value. Shareholders receive 10 shares for each one previously held.

Strong Revenue Performance Continues

Third-quarter revenue rose 17.2% year-over-year. This tops the 15.9% growth posted in Q2 2025.

The company expects Q4 revenue to increase another 17%. Growth stems from a combination of membership additions, price adjustments, and advertising.

Netflix’s stock has shown extreme volatility. Shares traded below $200 in 2022 before the recent rally.

The company now holds a market cap of $471.3 billion. Year-to-date performance shows a 25.42% gain.

Advertising Business Scales Rapidly

Netflix launched its ad-supported tier less than three years ago. The business remains smaller than subscriptions but is growing fast.

Management projects advertising revenue will more than double in 2025. This creates a new revenue stream beyond subscriber fees.

The advertising segment provides growth without depending solely on new members. It also offers attractive profit margins as it scales.

Operating margins have expanded substantially. The metric jumped from 16% in 2023 to 27% in 2024.

Netflix targets a 29% operating margin for 2025. This improvement comes before advertising becomes a major revenue contributor.

Valuation Metrics and Competition

The stock trades at a P/E ratio above 47. This appears elevated at first glance.

The forward P/E ratio stands at 35. This lower figure accounts for anticipated earnings growth from revenue gains and margin expansion.

Gross margin sits at 48.02%. The company doesn’t pay a dividend to shareholders.

The 52-week trading range spans $80.93 to $134.12. Average daily volume reaches 3.6 million shares.

Competition remains fierce in streaming. Well-funded tech companies continue heavy content spending.

Netflix maintains market leadership through scale and subscriber base. The company’s established position provides competitive advantages.

The advertising business could drive earnings growth over the next five to ten years. Management expresses increasing confidence in the ad segment’s outlook.

Price increases and membership growth fuel current revenue gains. The company posted 15.7% revenue growth for full-year 2024.

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