Europe’s Biggest Asset Manager Prepares Bitcoin ETP as Institutions Embrace Crypto

The Paris-based firm, which oversees around €2.3 trillion in assets, is reportedly finalizing plans for the product, according to The Big Whale.

The move would mark Amundi’s debut in the digital asset space and reflect a broader trend of institutional giants exploring crypto exposure through regulated vehicles.

Founded in 2010 after the merger of Crédit Agricole and Société Générale’s asset management divisions, Amundi has long been viewed as a cornerstone of Europe’s investment landscape.

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Its entry into the Bitcoin market could carry symbolic weight, potentially paving the way for more mainstream adoption of crypto-related funds across the region.

Market analysts believe the company’s involvement could accelerate the rollout of similar products across Europe, reinforcing the perception that digital assets are becoming an increasingly accepted component of diversified portfolios.

Although Amundi has not officially confirmed details, insiders expect more information to emerge ahead of the product’s planned early-2026 debut.

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