Coinbase CEO Brian Armstrong has made headlines with another major COIN stock sell-off as the shares continue to fall. Extending a long streak of Coinbase stock sales over the past year, the CEO sold more than $100 million recently. While Armstrong still retains a massive stake in Coinbase, the timing and scale of his sales come at a moment when the company’s stock has sharply declined from its peak.
CEO Share Offloads Add to Pressure on Coinbase Stock
According to the latest reports, Brian Armstrong continues to offload his stake in Coinbase. On-chain analyst Lookonchain reported that Armstrong sold about $101 million in Coinbase stock on January 5, 2026.
As noted by Quinten, the latest Coinbase stock sale comes as part of the CEO’s continuous selloff over the past year. Armstrong offloaded about $550 million in COIN shares in a year, representing about 5% of his total stake.
He reportedly dumped about $437 million worth of Coinbase stock in Q4 2024, followed by about $196 million in Q2 2025. In Q3 2025, he disposed of another $268 million in COIN shares. In total, he has made 88 separate sales and hasn’t bought any stakes during this period. However, Brian Armstrong still holds about $14 billion worth of Coinbase shares.
This stock disposal comes amid the COIN shares’ sharp decline from their peak. As per reports, the Coinbase stock price has dropped from its high of $444.64 to the current $151. This marks a significant fall of more than 60%. The shares are currently down around 1.1%, after closing at $153.20 with a 5.7% decline.
Recently, JPMorgan Chase lowered its price target for Coinbase from $399 to $290. As reported by CoinGape, this marks a reduction of about 27%.
Community Split on Insider Selling Signals
Notably, some see Brian Armstrong’s repeated COIN shares sales as a sign of insider selling. This has led to uncertainty surrounding the crypto exchange’s potential future. Many lose confidence in buying the COIN shares as the CEO is selling. Critics say that such sales could significantly impact retail investors’ confidence, sending a negative signal across the market.
At the same time, others take a more balanced view. They see top executives’ stock selling as a normal case where they do it for multiple reasons, like paying taxes, managing personal finances, or diversifying their holdings.
Armstrong Drops Out of Bloomberg’s Top 500 Rich List
It is worth noting that Brian Armstrong’s continuous Coinbase stock sale, along with the COIN price fall, has significantly impacted his net worth. With the shares slipping despite expert predictions that the Coinbase stock could rise above $200, Armstrong’s wealth has taken a noticeable hit.
As per the latest reports, Armstrong is no longer among the world’s 500 richest people, according to the Bloomberg Billionaires Index. The index tracks the wealth of the world’s wealthiest individuals using public data. As of February 11, 2026, Armstrong’s net worth is estimated at around $7.5 billion.
Source: https://coingape.com/brian-armstrong-offloads-101m-in-coinbase-stock-amid-coins-steep-decline/
