Everyone Says Google Is Dead. Here’s Why They’re Wrong

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Who would have imagined that two American students from Stanford would one day change the world? 

Sergei Brin and Larry Page changed the world, and we owe them today a part of personal development, because today, knowledge is at our fingertips; you can Google anything you want, and if we go to the business side, some businessperson will ask you if you are Google instead of asking you for a business card. Google changed the world, love it or not.

Imagine 5 minutes without Google today?

A long term vision

From 1995 to the present, Google has built many amazing projects, some of which were successful, while others were a fad. No matter the ups and downs, they remained committed to their mission: to organize the world's information and make it universally accessible and useful.

Today, Google is the world's most powerful source of information. You can Google anything, and the data you gather is up to your decision; there’s nothing we can’t find on Google. From 1995 up to now, they have gone step by step to change the world, from mail to data analytics and AI.

Google is unbeatable; may the company that dethrones it not yet be born. While we appreciate Google, not everything they did was useful, so they killed it, and there’s a Google Graveyard online today, which is an open source project that documents the discontinued projects by Google. No matter what happens, Google remains a tech giant.

\ What are the lessons to retain here? 

• Great companies fail, too, but they have a long-term vision 
• What we may see as failure, they see as a stepping stone to succes
• Great companies are not built on hype, but on a mission. Google remains committed to theirs.

The Data feeding Period

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Once we stop learning, there’s no data anymore. Our brains are the engines behind the vast ocean of information we have today. When nobody saw anything, it was an opportunity for Google to organize all the information through the power of mathematics, and today, all the information is at our fingertips.

For years, we fed Google as a baby with our information. Let’s break down how we see things now  : 

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• The search era: search for anything you want for free. Based on your search, Google gathers similar information to dominate the world. How much do I pay to Google? This is the question you may receive from your granny.

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• The AI era: receive short summaries for anything you are looking at online. We went from SEO (Search Engine Optimization)  to SEO (Generative Engine Optimization). Your credibility is not based on only SEO; it’s a combination of both. Every search request becomes like a prompt.

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• The AI search voice era: your voice is a channel to discuss with AI, voice is not new, but it’s just augmented, every interaction with AI teaches it something, like a baby learning to walk, its steps will get better.

  Every day, we feed AI with our search requests, prompts, or voice. As soon as we stop learning as humans, AI will not be involved. It’s an extension of our knowledge and experience, with almost all the world’s information, Google has the power to define the future because what we don’t always see as decisions is in their hands.

  Data is power, and Google leads

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Is Google Still an Unstoppable Giant?

As one of the companies who shaped the way we learn and consume information google has many years ahead to get dethrown,while some companies are built on hype google has experience and a unique workforce to pivot anytime.

Google is one of the most powerful forces behind where we are today. Without the Transformer model introduced by Google researchers in 2017, the modern generative AI revolution simply wouldn’t exist. \n

• We mocked Bard for its performance - Today we praise Gemini.

• We mocked generated images  for its quality  - Today we praise Nano banana

• We said google is going to die - Now they are reinventing search.

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Conclusion

Google has experience, a wealth of data, engineers, and researchers. We can mock them every time they launch a product; they know how to pivot and make an impact, think of Gemini, nano banana, and all their contributions in AI. Google is still cooking amazing things in their AI kitchen.