MAGA lost its own culture war —and it could cost Trump his legacy: analyst

MAGA has lost the culture war it started when President Donald Trump entered office in 2016, and it could cost the president his legacy, one GOP analyst declared on Monday.

Rick Wilson, co-founder of The Lincoln Project, argued in a new Substack essay that MAGA's meltdown over the Super Bowl LX halftime show by Puerto Rican artist Bad Bunny proved that MAGA had lost the culture war. However, the MAGA crowd can't seem to shake the "grievance act" because it's the only schtick they know, he added.

"The culture war is over, and MAGA lost; QED Bad Bunny and the NFL," Wilson wrote. "They know the grievance act is wearing thin. But like a gambler who’s down a hundred grand at the craps table, they just keep doubling down on the same losing hand."

Since Trump entered politics in 2016, he has consistently preached a message of bringing America through a revival moment that would make the country feel "great" again to the people who voted for him. That message largely resonated with wealthy white voters who saw the country changing more rapidly than they could accept.

"You can’t shout 'fake news!' at a deposition," Wilson added. "You can’t meme your way out of a federal investigation. The mythology is cracking, and the panic in the Trump White House is palpable enough to track on radar."

Read the entire essay by clicking here.