FF News Tattoo Studio: Inside Compass Plus’ Culture, Innovation and Approach to Fighting Fraud

At the FF News tattoo studio at Fintech Talents Festival 2025 Kirsty Berry, from Compass Plus introduces herself as Head of Product Marketing and Market Analytics, where she has worked for 13 years which unusually long in fintech.

Berry says Compass Plus has consistently been a great place to work, and that she’s stayed for far more than a pay cheque. The culture, Berry explains, is built on believing in staff and actively upskilling them saying it feels “more like a family” than a typical corporate. Berry also notes there are many women in managerial roles, which is still rare in payments and technology. That representation makes the environment feel more like the real world and somewhere she genuinely enjoys working.

Asked where her passion comes from, Berry points to the way Compass Plus approaches innovation. As a software vendor, the company listens to customers but doesn’t just react. Instead, it constantly scans where the industry is heading and looks for where its platform is the best fit. That mix of customer focus and forward-looking strategy means the work is always varied. Berry says she’s “never bored”: she and her team juggle different projects, always with an eye on where Compass Plus can move next.

A standout example is the launch of a new AI-powered fraud system, which has been a long time in development. Berry explains that shaping product–market fit for such a complex solution has been fascinating and central to her role. She stresses the collaborative nature of the work: product management, sales, and developers all contribute, while her team keeps close to the market and customers to ensure the product really lands. Berry embodies that bridge between product and sales,, translating innovation into something sales can position and feeding market reality back into the roadmap.

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