SWC CEO Andrew Webley Confirms Bitcoin Purchase and Progress on Rebrand

• SWC added 4 Bitcoin to its treasury, with a 1.74% yield for the quarter.
• The company’s rebrand, including a new website, is set to launch soon.
• Webley confirms cautious capital management with a recent £0.3 million raise.
• SWC prepares for greater visibility at the Aquis Showcase on November 19.

SWC CEO Andrew Webley has confirmed the company’s latest Bitcoin purchase and its ongoing rebrand plans. The Smarter Web Company (SWC) added 4 Bitcoin to its treasury this week, following its cautious capital management approach. Additionally, Webley shared progress on the company’s rebranding efforts, revealing that a new website and creative assets are nearing completion. These moves come as part of SWC’s long-term strategy to strengthen its position in the digital asset space.

Bitcoin Purchase and Treasury Management

SWC has continued to expand its Bitcoin holdings, adding 4 more BTC to its treasury this week. The company now holds a growing digital asset reserve, which Webley says aligns with its long-term strategy. The Bitcoin yield for the quarter stands at 1.74%, a performance Webley considers reasonable when compared to industry averages. He emphasized that the company’s focus remains on sustainable, long-term growth, despite the ongoing market volatility.

In line with its approach to financial discipline, SWC raised £0.3 million through an “ATM-style” facility, a method that allows for raising capital gradually. Webley noted that the funds were raised with careful restraint, further reinforcing the company’s cautious approach to capital management. Despite pressure on its share price, Webley remains confident that the market will eventually recognize the company’s value beyond its current market price.

Rebrand Efforts Near Completion

One of the key initiatives Webley discussed was the company’s rebranding project. He revealed that SWC’s new website and creative assets are nearly complete, with an official launch expected in the near future. This rebrand aims to align the company’s corporate identity more closely with its Bitcoin-focused strategy. Webley shared that all elements of the rebrand are coming together and will reflect the company’s shift toward emphasizing its digital asset management approach.

Along with the new website, other structural and visual changes are planned. The company has also been working on several confidential projects that are expected to be unveiled soon. Webley expressed his belief that the rebrand will help strengthen SWC’s position in the market and build further trust with investors and the community.

Investor Relations and Community Engagement

Webley also took time to express his appreciation for SWC’s investor community. He acknowledged the active participation of shareholders, both online and at recent events. A notable initiative, the “Smarter Dash” website, was created by investors to promote transparency and facilitate communication within the community. Webley emphasized the importance of maintaining open lines of communication, particularly in uncertain market conditions.

In addition, Webley participated in a live session on X Spaces, where he answered investor questions and discussed the company’s ongoing projects. The CEO’s direct engagement with shareholders reflects his commitment to transparency and fostering trust with the company’s supporters.

Upcoming Events and Future Outlook

Looking ahead, SWC is preparing for increased visibility at the upcoming Aquis Showcase 2025. The event, scheduled for November 19 at the Royal College of Surgeons in London, will feature live company pitches and Q&A sessions with investors. Webley is set to represent the company and encouraged SWC supporters to attend and vote for the company as the “Best Listed Company on Aquis.”

Despite ongoing challenges in the market, Webley remains optimistic about SWC’s future. He noted that building a Bitcoin-focused company requires both belief in Bitcoin and trust in management. With its ongoing Bitcoin accumulation, rebrand efforts, and active investor engagement, SWC is positioning itself for a stronger 2025.

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