Croatian Football Federation Partners with Kadena to Reward Fans with Crypto via Official Store App

The Croatian Football Federation (HNS) – Official Store app has launched mechanized cryptocurrency rewards for fans through Kadena, a Proof-of-Work blockchain ecosystem delivering high throughput with near-zero transaction fees. The hidden aim behind this partnership is to attract a huge number of fans by offering them a reward of 1% back in crypto.

With this announcement, Croatia becomes the first national team to join cryptocurrency into a fan loyalty program without the involvement of a third party. Commencing today, all of the Handshake (HNS) – official Store app’s fans will earn 1% back in VATRENI tokens at the spot, powered by Kadena.

Whenever or wherever fans purchase a jersey, scarf, or any other merchandise, they will get tokens as a reward. These rewards are redeemable for merchandise and VIP experience, with corresponding tickets, and hopefully will be a roadmap in the future.

Croatian Fans Set to Boost App Adoption with Blockchain-Powered Rewards

Kadena’s HNS reward pools and ticket giveaways; the loyalty program is a portion of a unique multiple-year collaboration announced in February. Simultaneously, now fans can receive the VATRENI token spontaneously as a reward on digital wallets linked to their accounts. The growth of app adoption is hopefully meeting the wallets of hundreds and thousands of fans, onwards to the 2026 World Cup.

The coming time of announcement is just two days earlier; Croatia faces the Czech Republic in a pivotal World Cup qualifier on October 9, followed by the Gibraltar match on October 12. There are some expectations about these matches that they will drive instant adoption as fans eagerly support the Croatian team on the way to the World Cup of 2026.

Kadena Powers Frictionless Fan Rewards for Croatian Football Federation

Kadena is a well-known blockchain platform for scalability, security, and decentralization. So Kadena will play an effective part in terms of seamless transactions all over the world. One of the most interesting and attractive features of Kadena is that it offers a near-zero transaction fee for all users, irrespective of their background or anything else.

Furthermore, Kadena’s Head of Partnership, Joel Woodman, said,” For the Croatian Football Federation, integrating Kadena is a frictionless leap in fan engagement and monetization. Fans enjoy their familiar app experience, but under the hood, blockchain drives deeper loyalty and new rewards. The federation generates more revenue, reaches fans in smarter ways, and avoids the overhead of old-school loyalty platforms.”